McCain Begins Environmental PR Push Across West [w/video]

  • Published on May 12th, 2008

John McCain Bus, straight-talk-express, mccain on environment

Tries to woo Western Dems by touting climate change as key

It might be argued, that the only way for John McCain to win in November’s general election would be by setting himself apart from President Bush enough to attract support from the middle – and one way he is doing that is by emphasizing his stance on environmental issues. Last week, the Straight Talk Express began a PR campaign aimed at courting independent-minded environmentalists, especially in the swing states.

In remarks he prepared to give at a wind technology firm in Portland, Oregon, on Monday, the Arizona senator said he would seek international accords to reduce greenhouse gas emissions, and would offer an incentive system to make businesses in the United States cleaner. McCain said:

“We stand warned by serious and credible scientists across the world that time is short and the dangers are great. The most relevant question now is whether our own government is equal to the challenge.”

The presumptive Republican presidential candidate is using his stance on energy and the environment to draw distinctions between himself and President Bush, whose approval rating has sunk to a near-record low of 28% (Pew, Gallup, USA Today).

McCain’s stance on climate change is out-of-step with many Republicans. Some of those Republicans, including President Bush, suggest governmental efforts to limit greenhouse-gas emissions, like those found in a ‘cap-and-trade,’ will cripple our economy; while other Republicans challenge the validity of global warming and climate change altogether.

As part of McCain’s PR push, his campaign just released a new television ad. I was surprised to find out that the ad’s tone is much more apocalyptic than I would have expected. And I was also struck by the claims in the ad that somehow McCain’s proposed cap and trade policy would somehow circumnavigate regulatory involvement, when that is not the case at all – McCain’s plan will just delay that regulatory involvement.[kml_flashembed movie="http://www.youtube.com/v/WuRHRRYHKIY" width="425" height="350" wmode="transparent" /]

The next stop for McCain’s Straight Talk Express will be neighboring Washington. Oregon and Washington are among several potential battleground states in the West, including California, Colorado, New Mexico and Nevada, where voters count the environment as an important issue.

Other posts on the environment in the 2008 Presidential election:

Wall St. Journal

Washington Post

Photo: NathanF

About the Author

is the founder of ecopolitology and the executive editor at LiveOAK Media, a media network about the politics of energy and the environment, green business, cleantech, and green living. When not reading, writing, thinking or talking about environmental politics with anyone who will listen, Tim spends his time skiing in Colorado's high country, hiking with his dog, and getting dirty in his vegetable garden.

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