The Carbon Bubble – WSJ is misleading big oil investors

  • Published on August 2nd, 2017

The carbon bubble is something I’ve written about at length. See “The Totally Insane Carbon Bubble” for an overview. It’s one of the core investment and economic issues of the century, so you would think that the Wall Street Journal would have covered it pretty extensively, right? Not so much.

By  The Carbon Bubble

The Carbon Bubble in a nutshell:

1) If we burn all the fossil fuels that are currently valued by investors and hypothetically expected to be burnt for energy, we will turn our planet into a frying egg.

2) If we have some half-decent survival skills, we won’t burn all of that coal, oil, and gas … but a ton of people’s net worth will drop (sometimes quite dramatically) once it becomes clear we aren’t going to burn our planet down to the ground (I know, that metaphor doesn’t really make sense).

3) The amount of money floating around with the expectation that we will burn all the oil, gas, and coal we can count carbon bubbleis so huge that the economy will be splattered like never before when this bubble pops.

4) Even if global warming wasn’t a thing, solar power, wind power, and electric vehicles are quickly becoming the best consumer options on the planet for electricity generation and personal transport. Solar and wind are already cheaper than new coal or natural gas power plants in much if not most of the world. Electric vehicles are getting there — electric cars that are much better than their gasoline counterparts are moving down into the mid-priced market.

The Wall Street Journal’s lame attempt at covering the Carbon Bubble


  • In 2009, the WSJ wrote a piece discussing potential issues with carbon trading markets.
  • In 2013, Al Gore co-authored a piece with David Blood about the carbon bubble — obviously, they got it right.
  • Also in 2013, a piece introducing the idea seemed to have its ducks in order.
  • In 2015, the WSJ ran a hit piece against the carbon bubble, claiming it was nonsense. This was the subheading: “Bad news for alarmists: Global integrated oil and gas companies since 2008 have traded at a 30% discount.” Ah, yes, those crazy alarmists.
  • In March of 2016, the outlet had an article discussing the news that regulators were investigating the risk of a potential carbon bubble popping and climate-related disasters.
  • In December of 2016, the Wall Street media giant claimed the carbon bubble was a mirage, not a bubble at all. The opening paragraph: “Among the many doomsday scenarios floated by the climate-change lobby is a theory that asks: What if an abrupt change in policy strands fossil-fuel resources in the ground, which in turn crashes oil companies and then the global economy? IHS consulting recently released a rebuttal to this “carbon bubble” babble, and the dismantling deserves more attention.”

The WSJ also has articles about a “renewable energy bubble,” a “carbon regulation bubble,” and a “California Cap & Trade bubble.”

Overall, the picture the WSJ provides is that the carbon bubble may have been an issue back in 2013, but it’s probably nothing to worry about and most likely just a mirage or propaganda from the “climate-change lobby.” Ah, yes, those lobbyists working on behalf of … climate change? Or maybe they are lobbyists working to maximize and Greenpeace revenue?

In any case, the WSJ editorial board doesn’t seem particularly interested in what may be the biggest investment risk of the century.

I think there are two key issues to consider here. One is that the carbon bubble seems exceedingly near. It’s not just a distant concept like it was in 2011 or 2013. Solar and wind power prices have fallen dramatically since then — they clobber the prices pollution power plants can offer.

That should shame anyone with the notion that renewable energy comes at a price premium. That’s so 2005.

Additionally, battery-electric cars are quickly becoming the core powertrain option automakers are focusing on, while Tesla ramps up to mass production at ludicrous speed and EV sales forecasts get more bullish year after year.

Volvo is electrifying all models. BMW is doing the same. Daimler’s Smart division as well. Who’s next to announce the obvious?

Secondly, the carbon bubble isn’t really about the day we stop using oil, gas, and coal — not at all. The carbon bubble is about the day that investors realize they put trillions of dollars into an invisible bank that has nothing to offer in return.

It’s about the day when fossil fuel companies have to admit that their resources won’t be used as fuel at all, that they’re just a bunch of buried fossils.

It’s about the time when companies peddling in pollution have to admit that they have a great expanse of stranded assets on the books.

You and I know this bubble is going to pop soon, even if it is still growing in size. But much of the investment community hasn’t admitted it, or is delaying the time when they pull their cash out of the bubble — perhaps they realize it but just think they’ve got a few years before other people realize it.

The Wall Street Journal not covering these two obvious points and bringing them to their logical conclusion — or even trying to blow smoke around the logical conclusion — lets the bubble grow. This simple but powerful form of denial and indifference keeps the bubble alive.

Hit pieces on renewable energy, Tesla, batteries, and electric cars help the bubble to float higher. “Informed” WSJ subscribers think their assets are protected. They think their investments in hard resources are a type of security. They are so, so wrong.

The WSJ may be telling many subscribers what they want to think — and the media outlet is certainly taking in cash from companies that want to quell the concern around a gigantic carbon bubble — but it’s all just another financial scam, another fraud, another con job on the TV- and app-distracted masses.

Certain portions of the investment world will get burned first. Then the economy as a whole will catch fire. Then … well … we haven’t lived through a bubble this big popping, so it’s hard to know how things will play out.

Your thoughts?

 Related: The Totally Insane Carbon Bubble

(Originally appeared at our sister-site, Cleantechnica. Check out their new 93-page EV report)

About the Author

is the director of CleanTechnica, the most popular cleantech-focused website in the world, and Planetsave, a world-leading green and science news site. He has been covering green news of various sorts since 2008, and he has been especially focused on solar energy, electric vehicles, and wind energy since 2009. Aside from his work on CleanTechnica and Planetsave, he's the founder and director of Solar Love, EV Obsession, and Bikocity. To connect with Zach on some of your favorite social networks, go to and click on the relevant buttons.